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The FIFA World Cup 26 runs one official page across seven platforms

The official FIFA World Cup 26 page lives on Linkme. It sends fans to the tournament hub, scores and fixtures, highlights, the FIFA Store and FIFA Rewards, and its follower count covers seven platforms.

FIFA World Cup 26's live Linkme page
FIFA World Cup 26Live at link.me/fifaworldcup

FIFA World Cup 26, by the numbers on its page

Linkme products on this page

Total Followers shown on the page
309,287,253
Platforms in that count
7
Links on the page
8
Links carrying a (p_lnkme) tracking tag
7 of 8

Read off link.me/fifaworldcup on October 7, 2026, and Total Followers on October 8, 2026. Total Followers is the count the page shows across its accounts on TikTok, Facebook, Instagram, YouTube, WhatsApp, X and Threads.

A world event is followed on every platform at once

A tournament like the World Cup is followed on TikTok, Facebook, Instagram, YouTube, WhatsApp, X and Threads at the same time, and every one of those profiles has room for very few links.

  1. 01

    Every platform, one destination

    Fans arrive from many apps. Each profile needs one link that always leads to the right place, without editing seven bios.

  2. 02

    What matters changes daily

    Fixtures, results and highlights change through the tournament, so the page has to change with them.

  3. 03

    Knowing where visits came from

    A rights holder wants to see which visits came from social, so every outbound link needs to carry its own tag.

How the World Cup runs it on Linkme

Everything below is read off the live page at link.me/fifaworldcup on October 7, 2026.

01Pages and QR

Big cards for the tournament, a fan hub underneath.

The page opens with three big cards: Official Tournament Hub, Scores & Fixtures and Highlights. A FAN HUB section follows with FIFA Rewards, the FIFA Fan Festival™, the Official Album, the FIFA Store and Explore Games.

  • Eight links in two groups
  • A language switch at the top of the page
  • The WE ARE 26 artwork as the page's hero
See Pages and QR
FIFA World Cup 26's live Linkme page

On the page

  1. 1Official Tournament Hub
  2. 2Scores & Fixtures
  3. 3Highlights
  4. 4FAN HUB: Love the game. Reward your passion. Join Now.
  5. 5FIFA Fan Festival™
  6. 6FIFA Store
link.me/fifaworldcup, October 7, 2026

02Analytics

Every link carries FIFA's own tag.

Seven of the eight links end in a cid tag that starts with (p_lnkme), so FIFA's own analytics can tell which visits came through the Linkme page. Linkme counts the page's views and link clicks on its side.

  • Tags written into each link
  • Works with the analytics a brand already runs
  • Profile views and link clicks in Linkme Analytics
See Analytics
  • Official Tournament Hubfifa.com/tournaments/mens/worldcup/canadamexicousa2026?cid=(p_lnkme)(c_fwc)(sc_fwc26-general)(ssc_fwc-2026)
  • Love the game. Reward your passion. Join Now.fifa.com/rewards?cid=(p_lnkme)(c_fwc)(sc_rewards-general)(ssc_fifa-rewards)
  • FIFA Storestore.fifa.com/?cid=(p_lnkme)(c_fwc)(sc_store-general)(ssc_fifa-store)
Three of the page's links as they read on October 7, 2026

03Analytics

Seven platforms, one follower count.

Tap Total Followers on the page and the drawer lists every account behind the number: TikTok 85M, Facebook 79M, Instagram 67.1M, YouTube 35.8M subscribers, WhatsApp 17M, X 13.2M and Threads 12M.

See Analytics
The Total Followers drawer on FIFA World Cup 26's Linkme page, with the total and one row per social account
The Total Followers drawer on link.me/fifaworldcup, October 7, 2026

How your team could use this

What a DM automation looks like on this account

A comment to DM automation on the World Cup's Instagram: a fan comments HUB on a post and the tournament hub arrives by direct message, with the activations and clicks counted.

Illustration. The scene uses sample numbers, not FIFA World Cup 26’s data or results.

See DM automations
Illustration: sample numbers, not FIFA's

Run your social the way they do

Book a demo and the Linkme team will walk you through the pages, the dashboard and the setup.